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Blog Posts

Applying Data Science to Oscar Nominations

Posted by Tatiana Sorokina on March 2, 2015 at 4:30pm — 1 Comment

4 Business Benefits of Data Visualization

Posted by Sreeram Sreenivasan on March 16, 2015 at 4:34am

Happy Friday: Three Great Articles for You

Posted by Vincent Granville on February 27, 2015 at 12:30pm

The Imminent Future of Predictive Modeling

Posted by Dr. Justin Washtell on February 26, 2015 at 12:41pm — 1 Comment

Random Walks or Fractal Matters

Posted by Mortal Kolle on February 20, 2015 at 12:00am


Posted by Amogh Borkar on February 18, 2015 at 10:20pm — 2 Comments

Friday reading

Posted by Vincent Granville on February 13, 2015 at 12:30pm


Using MARS for Imbalanced data

Hi all, recently, i’m working on my thesis about classification for child labor using decision tree C5.0 algorithm compare with multivariate adaptive regression spline (MARS). I have imbalanced data for child labor (total 2402 sample, with 96% child…Continue

Tags: data, Imbalanced, SMOTE, MARS

Started by adiangga in Data Mining Software Mar 19.

Uplift models with Random Forest in SAS

Hi, anybody familiar with random forests for uplift models in SAS? or any idea if material is available?ThnxContinue

Started by Aristos Koutras in Data Mining Software Mar 10.

Question about Google Analytics

When you look at the referrals, what is the difference between Linkedin / referral and Linkedin / social. I see these two entries for Linkedin in my Google Analytics  referral report, and the first one has more traffic and much better user…Continue

Started by Vincent Granville in Data Mining Software Mar 10.

Universal Control Group for marketing campaigns

The importance of control groups for measuring marketing campaigns is well understood. However is it sensible to create a universal control group for marketing campaigns (almost similar) ? example- in a scenario there would be various loyalty…Continue

Tags: campaign, marketing, groups, control

Started by Kaushik in Business Analytics Feb 17.


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