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Display Advertising Analytics

sharing analytics issues involving working with (online) ad network / ad exchange

Members: 9
Latest Activity: Dec 26, 2012

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Top Content 

1 Map of Data Science University Programs

Map of Data Science University Programs
2 Use PRESS, not R squared to judge predictive power of regression

Use PRESS, not R squared to judge predictive power of regression
3 Text mining: alternative to Wordflex?

Text mining: alternative to Wordflex?
4 Audience expansion

Audience expansion
5 How to develop churn prediction model for telecom company?

How to develop churn prediction model for telecom company?
6 Strategy for building a “good” predictive model

Strategy for building a “good” predictive model
7 The End of Theory: The Data Deluge Makes the Scientific Method Obsolete | Wired

The End of Theory: The Data Deluge Makes the Scientific Method Obsolete | Wired
8 Identifying the number of clusters: finally a solution

Identifying the number of clusters: finally a solution
9 Can we automate data mining?

Can we automate data mining?
10 The application of Propensity Score Matching

The application of Propensity Score Matching

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