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Director of Quantitative Marketing (NYC, NY)
Here is an excellent opportunity for a candidate with a marketing background.
All referrals are appreciated and earn you $1000.00 when hired.
$150-$200K Based on skills and experience
* annual cash bonus dependent on own performance
* equity/participation plan
* excellent benefits
Our client is one of the largest e-commerce companies in the U.S. They provide superior digital media to creative professionals worldwide, with products that are user-friendly, simple, and elegant. All of their new hires, new products, new features or enhancements to existing products, and new partnerships are driven by this broad goal.
They offer excellent employee benefits including discounted corporate gym memberships, tuition assistance plans, and pre-tax transit check programs.
They are seeking a creative and experienced marketing professional to direct the company's quantitative marketing efforts. The Director of Quantitative Marketing is responsible for all online advertising, search engine optimization, affiliate marketing, website and e-mail marketing analytics.
Responsibilities:
* Optimize PPC advertising on major search engines including Google, Bing, and Yahoo.
* Oversee CPM and CPA marketing with behavioral and performance ad networks and affiliate networks.
* Determine and execute on optimal strategy for SEO.
* Track and analyze the success of direct mail and e-mail marketing campaigns.
* Perform website analytics and path optimization i.e. AB testing, multivariate testing, Omniture, Crystal Reports, etc.
* Develop and assess the performance of all promotions, discounts, and coupon programs.
* Creatively use your own analytical sense and experience to propose projects involving data analysis that could benefit the company.
Required Skills and Experience:
* Advanced degree in a statistics/mathematics/computer science/ or other technical field.
* at least 5 years experience in quantitative internet marketing, preferably website/services marketing.
* Extensive literacy in data analysis and management.
* Ability to create robust presentations to present findings internally.
* Extensive experience with Google, Bing, and Yahoo in both paid search marketing and SEO.
* Extensive experience with email marketing best practices.
* Knowledge of Microsoft Excel at an advanced level, Omniture or other web analytics tools a plus
Mary Parker, CPC
Managing Partner
WPS, Inc.
mary@analyticsearches.com
All referrals are appreciated and earn you $1000.00 when hired.
$150-$200K Based on skills and experience
* annual cash bonus dependent on own performance
* equity/participation plan
* excellent benefits
Our client is one of the largest e-commerce companies in the U.S. They provide superior digital media to creative professionals worldwide, with products that are user-friendly, simple, and elegant. All of their new hires, new products, new features or enhancements to existing products, and new partnerships are driven by this broad goal.
They offer excellent employee benefits including discounted corporate gym memberships, tuition assistance plans, and pre-tax transit check programs.
They are seeking a creative and experienced marketing professional to direct the company's quantitative marketing efforts. The Director of Quantitative Marketing is responsible for all online advertising, search engine optimization, affiliate marketing, website and e-mail marketing analytics.
Responsibilities:
* Optimize PPC advertising on major search engines including Google, Bing, and Yahoo.
* Oversee CPM and CPA marketing with behavioral and performance ad networks and affiliate networks.
* Determine and execute on optimal strategy for SEO.
* Track and analyze the success of direct mail and e-mail marketing campaigns.
* Perform website analytics and path optimization i.e. AB testing, multivariate testing, Omniture, Crystal Reports, etc.
* Develop and assess the performance of all promotions, discounts, and coupon programs.
* Creatively use your own analytical sense and experience to propose projects involving data analysis that could benefit the company.
Required Skills and Experience:
* Advanced degree in a statistics/mathematics/computer science/ or other technical field.
* at least 5 years experience in quantitative internet marketing, preferably website/services marketing.
* Extensive literacy in data analysis and management.
* Ability to create robust presentations to present findings internally.
* Extensive experience with Google, Bing, and Yahoo in both paid search marketing and SEO.
* Extensive experience with email marketing best practices.
* Knowledge of Microsoft Excel at an advanced level, Omniture or other web analytics tools a plus
Mary Parker, CPC
Managing Partner
WPS, Inc.
mary@analyticsearches.com
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