Experimental Design: From User Studies to Psychophysicsexamines the central factors involved in analyzing participants' responses in various experimental studies. Focusing on response measures, stimuli, and data analysis, the authors:

• Compare descriptive and inferential statistics
• Describe general hypothesis testing concepts and speed-accuracy tradeoff concerns
• Discuss the differences between meta, cognitive, and behavioral tasks

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Design of Experiments:
An Introduction Based on Linear Models

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