"Hi Siyun, what propensity score worked for you? "
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Andy Adamiec's Groups
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Text Mining
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R-Packages (Statistical …
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Andy Adamiec's Discussions
Audience expansion
6 Replies
Hi all,I've been asked by the company i work for to do audience expansion from a seed audience. What that means is I have a list of urls (seed urls) I than look for all the cookies that visited…Continue
Started this discussion. Last reply by Andy Adamiec on Wednesday.
Influence Score
Any ideas, news or tips, on Influence Score? What model to use? How to deal with missing data?
Started May 27, 2011
Influence Score
Hi I trying to build "influence score" for web sites and journals and I was wondering if someone can point me in a right direction as to the model and technique I should use. Can I model the…Continue
Started May 24, 2011
Andy Adamiec's Page
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Siyun Fan replied to Andy Adamiec's discussion Audience expansion
"HI Andy, our team has developed a similar ad targeting product couple years ago similar to the concept of your audience expansion - except that it is not looking for look alike site visitors (identified by URL) but look alike users in our network…"
Paul Neto replied to Andy Adamiec's discussion Audience expansion
"Hi Andy - yes we've done this extensively at Crowd Science though URLs were not used exclusively. We used SVMs to build a classifier, then in real time as we found an individual in-segment we would sync with the ad server."
Jozo Kovac replied to Andy Adamiec's discussion Audience expansion
"Hi Andy,
interesting idea. Tell me more about it. What information from cookies would you like to use? What cookies are similar according to you?
Regards,
Jozo"
Andy Adamiec posted a discussion
Audience expansion
Hi all,I've been asked by the company i work for to do audience expansion from a seed audience. What that means is I have a list of urls (seed urls) I than look for all the cookies that visited those urls call them seed cookies. The idea is to find more cookies that are similar to seed cookies. I'm in digital advertising, does anyone have any experience in this kind of work. Any pointers or ideas will be greatly appreciated.Andy See More
Dave Lewis replied to Andy Adamiec's discussion key sentence extraction in the group Text Mining
"There's a large research literature on this topic under the heading of text summarization, automatic abstracting, etc. Here's an open source summarizer you could try out: http://libots.sourceforge.net/"
Ralph Winters replied to Andy Adamiec's discussion key sentence extraction in the group Text Mining
"
If you are interested in pure document summarization, look into the LexRank or TextRank algorithms.
http://www.jair.org/media/1523/live-1523-2354-jair.pdf"
Andy Adamiec added a discussion to the group Text Mining
key sentence extraction
Does anyone knows a good resource on key sentence extraction or automatic paraphrasing? I want to know if there is a way of automatically summarizing what a article is about in few sentences? Thanks See More
Andy Adamiec posted a discussion
Influence Score
Any ideas, news or tips, on Influence Score? What model to use? How to deal with missing data?
Andy Adamiec posted a discussion
Influence Score
Hi I trying to build "influence score" for web sites and journals and I was wondering if someone can point me in a right direction as to the model and technique I should use. Can I model the “influence score” simulate to credit score? Is the Klout score for measuring influence of bloggers a good example of “influence score”? Can I use logistic regression to try to model "influence score" or should I use other models? If anyone has experience in modeling "influence score" or knows of any good…See More
Profile Information
- Short Bio:
- Currently I'm trying to apply machine learning techniques to digital marketing database. I'm very interested in unsupervised learning, such as clustering ... I also have experience in sentiment analysis and other classification techniques
- Field of Expertise:
- Marketing Databases, Statistical Programming, Statistical Consulting
- Professional Status:
- Consultant
- Interests:
- Finding a New Position, Networking, New Venture, Recruiting, Other
Andy Adamiec's Blog
Influence Score
Hi I trying to build "influence score" for web sites and journals and I was wondering if someone can point me in a right direction as to the model and technique I should use. Can I model the “influence score” simulate to credit score? Is the Klout score for measuring influence of bloggers a good example of “influence score”? Can I use logistic regression to try to model "influence score" or should I use other models? If anyone has experience in modeling "influence score" or knows of any…
ContinuePosted on May 24, 2011 at 9:52am
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