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Two simple no-cost ideas to dramatically improve CTR

For a digital publisher, here are two ways to increase advertising revenue via CTR (click-through rate) optimization:Offer banner ad advertising in your online newsletter. However, many email clients…Continue

Started Nov 23, 2011

 

Marcel Remon's Page

Latest Activity

Jay Stevens commented on Marcel Remon's blog post God vs. Analytics
"The picture of all religions as containing illogical or non-analytic elements  does seem a bit of a red herring.  I am a Christian and believe it to be an EXTREMELY logical system.  Simply because you and I differ in our…"
Sep 23, 2012
Mike O'Neil commented on Marcel Remon's blog post Seven questions about real time analytics
"Re Q7, there is no magic other than the simple arithmetic that for any ROI to be > 1, R just needs to be bigger than I. (ROI=R/I)  Is this question really about how to attribute the contribution of data science relative to the other…"
May 12, 2012
Marcel Remon posted a blog post

Seven questions about real time analytics

What types of data structures are routinely used for in-memory real time transaction scoring? I've used doubly circular linked lists to store (say) 20 most recent transactions with time stamp and other attributes, per merchant / per customer.What kind of metrics work well in this context? Among many metrics, I've used last transaction or time to 5-th previous transaction.Do you use a lot of rather small lookup tables that you can upload in memory, to store historical data, such as merchant…See More
May 12, 2012
Marcel Remon posted a blog post

How to get a hot job in big data | InfoWorld

The big data revolution is creating a new breed of business-IT jobs -- and threatening to destabilize dyed-in-the-wool IT careersBy  | InfoWorldBig data is reshaping business IT. Thanks to cheap storage, massive processing power, and tools like …See More
Mar 21, 2012
Marcel Remon posted a blog post

Should you move money away from R&D to fund tech education?

In Washington state, this issue is currently debated (see article from Seattle Times below). I believe it is a bad idea, because (despite the claim that employers have difficult times finding employees), most of the new graduates eventually end up withHuge debts especially with a degree from U. Washington and its outdated curriculum (as opposed to Stanford, CMU, MIT, Berkeley, Harvard where…See More
Mar 3, 2012
Gerhard Furter commented on Marcel Remon's blog post God vs. Analytics
"I am an avid Christian, with beliefs that have caused me some problems, in the past, with more traditional schools of thought. I support the idea posed here that analysts will whittle away at the idiocies and waterless arguments posed by most…"
Jan 26, 2012
Amy commented on Marcel Remon's blog post God vs. Analytics
"Another interesting thought, for those who believe in a very traditional version of God: God is responsible for creating chaos, non-randomness, and changes, and occasionally accidents (meteorite killing dinosaurs) -- all things that…"
Jan 24, 2012
Fateh BEKIOUA commented on Marcel Remon's blog post God vs. Analytics
"How to prove analytically that god exists, maybe this debate can help. http://www.youtube.com/watch?v=Exk8jEH7vng&feature=related"
Jan 24, 2012
Davide Imperati commented on Marcel Remon's blog post God vs. Analytics
"In the christian bible (Gen 1:1) we read: In the beginning (=0) God  (=1) created the heaven and the earth. (1+1=2) It looks like the principle of induction. In the taoism we can find: Tao gives birth to one, One gives birth to two, Two gives…"
Jan 23, 2012
David Neeley commented on Marcel Remon's blog post God vs. Analytics
"According to dictionary.com, the definition of analytical is "pertaining to or proceeding from analysis." So, in my opinion, any person that has carefully considered their worldview can be considered "analytical" in that regard.…"
Jan 22, 2012
Adelino commented on Marcel Remon's blog post God vs. Analytics
"The basic premise of this post falls under the fallacy of hasty generalization: if mathematicians use logic for most of their activities, they must also follow some religious system that is beholden to logic. This can easily be seen if you consider…"
Jan 22, 2012
Marcel Remon posted blog posts
Jan 21, 2012
Marcel Remon commented on Amy's blog post Social media to determine the next President of United States: Flawed Poll, Intrinsic Bias in Social Media
"Another example of biased poll: Nielsen cold calling people Saturday at 8pm about a survey. Who is going to answer? Certainly not the "average" person used to detect and avoid spammers very quickly. They claim they correct for bias. But…"
Jan 21, 2012
Vincent Granville commented on Marcel Remon's blog post Google acknowledges that its algorithms don't work with the keyword Jew
""A site’s ranking in Google’s search results relies heavily on computer algorithms using thousands of factors to calculate a page’s relevance to a given query." Maybe algorithms that use 50 carefully chosen factors might…"
Dec 26, 2011
Marcel Remon posted a blog post

Google acknowledges that its algorithms don't work with the keyword "Jew"

The message below is from Google, you can read the original version at www.google.com/explanation.html.If you recently used Google to search for the word “Jew,” you may have seen results that were very disturbing. We assure you that the views expressed by the sites in your results are not in any way endorsed by Google. We’d like to explain why you’re seeing these results when you conduct this search.A site’s ranking in Google’s search results…See More
Dec 26, 2011
Marcel Remon commented on Vincent Granville's blog post Has Analyticbridge been attacked by remote terrorists?
"Since you publish lots of very interesting and detailed stuff about fraud detection, maybe stuff that the government agencies would considered highly classified, I wouldn't be surprised that the "terrorists" (as you call them)…"
Dec 16, 2011

Profile Information

Field of Expertise:
Business Analytics, Data Mining
Years of Experience in Analytical Role:
20
Professional Status:
Director, Consultant
Interests:
Networking, New Venture
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http://www.analyticbridge.com

Marcel Remon's Blog

Seven questions about real time analytics

  1. What types of data structures are routinely used for in-memory real time transaction scoring? I've used doubly circular linked lists to store (say) 20 most recent transactions with time stamp and other attributes, per merchant / per customer.
  2. What kind of metrics work well in this context? Among many metrics, I've used…
Continue

Posted on May 12, 2012 at 11:00am — 1 Comment

How to get a hot job in big data | InfoWorld

The big data revolution is creating a new breed of business-IT jobs -- and threatening to destabilize dyed-in-the-wool IT careers

Continue

Posted on March 21, 2012 at 2:33pm

Should you move money away from R&D to fund tech education?

In Washington state, this issue is currently debated (see article from Seattle Times below). I believe it is a bad idea, because (despite the claim that employers have difficult times finding employees), most of the new graduates eventually end up with

  1. Huge debts especially with a degree from U. Washington and its…
Continue

Posted on March 3, 2012 at 11:00am

God vs. Analytics

Traditional religions have existed for more than a thousand years, and are usually based on a system of illogical, incompatible dogmas, which can't be modified without killing the whole concept. This is especially true for more conservative flavors such as integrism.

One of the concepts that has resisted time, in many religions, is God: it is traditionally presented as good guy (except that He is bad with those believing in the wrong religion), personified as an old,…

Continue

Posted on January 21, 2012 at 10:31pm — 7 Comments

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