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XChange Europe in Berlin, May 29-31, 2012

Semphonic's XChange is the premier conference for Web analytics professionals. With its groundbreaking "all conversational" small group format, impressive level of sophistication among the attendees, and fantastic accommodations and events, X Change has forged a fresh, new approach to the digital measurement conference.Expressly designed for enterprise analytics managers and digital marketing and measurement practitioners, XChange brings together top professionals in the field in a no-sales,…See More

Feb 14, 2012

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Matthias Bettag replied to Vincent Granville's discussion Traffic accountability when dealing with framed pages in the group Web Analytics

"The count is certainly on B as this is the source of the requested file. I would be surprised if A can count by default what is displayed in its frame (unless the frame content, hosted on B, is tagged in a way to be tracked by A). In my…"

Feb 16, 2011

Matthias Bettag replied to Vincent Granville's discussion The Dirty Little Secrets of Search | New York Times in the group Web Analytics

"Thank you for the post, very interesting! I would assume that somewhat sophisticated black hat techniques (if made clever it might be only "grey hat" for a certain while) which offer a quick win may be seen more attractive than developing…"

Feb 15, 2011

Matthias Bettag replied to Titus's discussion What is happening to the Web Analytics Association? in the group Web Analytics

"Hi Titus, as long we don't know how the KPIs of the WAA website perform we should not judge on plain traffic ;-)) I personally never was a big fan of the WAA site's usablility - however I always found very nice information there. But…"

Jan 29, 2010

1	Map of Data Science University Programs
2	Use PRESS, not R squared to judge predictive power of regression
3	Why is it so hard to count this way?
4	Text mining: alternative to Wordflex?
5	Audience expansion
6	How to develop churn prediction model for telecom company?
7	Strategy for building a “good” predictive model
8	The End of Theory: The Data Deluge Makes the Scientific Method Obsolete \| Wired
9	Identifying the number of clusters: finally a solution
10	Can we automate data mining?

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XChange Europe in Berlin, May 29-31, 2012

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Map of Data Science University Programs

Use PRESS, not R squared to judge predictive power of regression

Why is it so hard to count this way?

Text mining: alternative to Wordflex?

Audience expansion

How to develop churn prediction model for telecom company?

Strategy for building a “good” predictive model

The End of Theory: The Data Deluge Makes the Scientific Method Obsolete | Wired

Identifying the number of clusters: finally a solution

Can we automate data mining?

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