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Michael Mortenson
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Defining Business Analytics
2 Replies

Hi Everyone. I have been working on a definition of business analytics and would greatly appreciate any feedback or comments on the following. Thanks in advance!The management and transformation of…Continue

Tags: Defininition, Business Analytics

Started this discussion. Last reply by Jessica Pinto Feb 15.

All Rounders or Specialists?

What would you consider to be most beneficial quality in an analytics professional - deep specialist skills in one of the specific branches of analytics (e.g. data mining; predictive modelling;…Continue

Tags: mining, careers, prescriptive, predictive, data

Started Oct 1, 2012

 

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Jessica Pinto replied to Michael Mortenson's discussion Defining Business Analytics
"A better way of saying it would be "The management and analysis of past data, through technological and quantitative processes, to automate or support business decisions is known as business analytics""
Feb 15
Dr. Tuhin Chattopadhyay replied to Michael Mortenson's discussion Defining Business Analytics
"Congrats! Michael! Its an exhaustive definition. How about replacing the word 'transformation' with the word 'analysis'?  "
Oct 21, 2012
Michael Mortenson posted a discussion

Defining Business Analytics

Hi Everyone. I have been working on a definition of business analytics and would greatly appreciate any feedback or comments on the following. Thanks in advance!The management and transformation of data, through technological and quantitative processes, to automate or support business decisions.See More
Oct 13, 2012
Michael Mortenson posted a discussion

All Rounders or Specialists?

What would you consider to be most beneficial quality in an analytics professional - deep specialist skills in one of the specific branches of analytics (e.g. data mining; predictive modelling; prescriptive modelling; etc.) or some abilities in each of the main branches?Are employers looking for all-in-one data scientists or to build teams of individual specialists? And do we think this will change as business analytics grows?Any comments, ideas or discussion points would be greatly appreciated!See More
Oct 1, 2012

Profile Information

Short Bio:
With a background in web and marketing analytics I am currently working on a PhD in the development of business analytics in academia and how universities can best prepare students for careers in this growing field.
My Website or LinkedIn Profile (URL):
http://www.linkedin.com/profile/view?id=114000243&trk=tab_pro
Field of Expertise:
Business Analytics, Data Mining, Marketing Databases, Operations Research, Web Analytics
Years of Experience in Analytical Role:
3
Professional Status:
Student, Consultant
Interests:
Networking
Your Company:
Self Employed
Industry:
Marketing
How did you find out about AnalyticBridge?
LinkedIn

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