"Hello Rajesh,
Do you have any Abstracts of analytics research papers that you might like to be posted on the http://tumbleweedmarketinganalytics.com/category/marketing-analytics-research-abstracts/ section of my blog?
Thanks,…"
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Rajesh Viswanath's Page
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Rajesh Viswanath commented on Tom Wolfer's blog post Calculating Direct Marketing ROI Analysis Using Control Groups
"This is a great article, and it does demonstrate the application of time series models for test control studies. When evaluating the impact of some event on test versus a control, if weekly change is not of interest, it is possible to evaluate the…"
Profile Information
- Field of Expertise:
- Business Analytics, Predictive Modeling, Statistical Consulting
- Years of Experience in Analytical Role:
- 9
- Professional Status:
- Manager
- Interests:
- Finding a New Position, Networking, New Venture
- Your Company:
- Symphony Marketing Solutions
- Industry:
- Marketing Analytics
Comment Wall (3 comments)
- At 11:49am on March 12, 2012,
Tom Wolfer said… Hello Rajesh,
Do you have any Abstracts of analytics research papers that you might like to be posted on the http://tumbleweedmarketinganalytics.com/category/marketing-analytics-research-abstracts/ section of my blog?
Thanks, and, let me know.
Tom
- At 8:47am on June 1, 2011,
David Swan said… - You have some great stuff here. Would you have an interest in working on a predictive model for the auto repair industry in the US? Please feel free to contact me (dswan) at intelichek dot com. Thanks,
- At 12:52am on September 21, 2010,
K.Kalyanaraman said…
- Hi. Welcome. We try to understand the subject better.
K.Kalyanaraman
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