Unstructured Data Really Isn’tBradley S. Fordham, PhD (www.linkedin.com/in/drbradleyfordham)The (ART+DATA) InstituteThe term “unstructured data”, is truly an oxymoron.  All data has structure, and in fact most data has multiple structures that allow us to inspect, analyze, transform, and derive value from it.  The big question we need to ask is not, “Is the data structured?”, but…See More

How big data is shaping mobile user expectations By Jeff HasenHipcricket Chief Marketing Officer, Thought Leader (ART+DATA) Institute and author of Mobilized Marketing: Driving Sales,…See More

YO-YO MA – SOCIAL SCIENTISTBy Roger Wood, founder (ART+DATA) InstituteTraditional Chinese: 马友友Yes, a Cello playerWhat can a CEO learn from the most famous cello player of the modern age? A great deal indeed. More than any other modern performer, Yo-Yo Ma has taken his mastery of an obscure musical instrument,…See More

SILENCE ISN’T ALWAYS GOLDEN“Determining the Right Actions across Information”By BRADLEY FORDHAM, PhDPublished: Oct 14, 2012When it comes to analytics, in particular for product ideation and optimization, listening to what the data does not say is often as important as listening to what it does. There can be various…See More

How The Netflix Big Data Approach Is Transforming Education. Netflix is known for its personalized recommendations. By analyzing data on what you and other people have watched, they know what movie to recommend to you next. Customers are happy because they get suggestions for movies they like. Netflix is happy because you’re more likely to watch another movie, according to Mohammad Sabah, who spoke at the Hadoop Summit. Now that same approach is changing how colleges educate. By recommending…See More

APPLE. BIG DATA. BIG DESIGN.BY ROGER WOOD Apple. Better Design, Deeper InsightsApple created the most valuable company in history with this philosophy. Each and every Apple product communicates back to the Apple data warehouse about its usage seamlessly, with the customer’s tacit agreement. The oceans of data gathered through the Operating System, Genius, iTunes, and AppStore are then used to craft elegant, useful products like…See More

APPLE. BIG DATA. BIG DESIGN.BY ROGER WOOD Apple. Better Design, Deeper InsightsApple created the most valuable company in history with this philosophy. Each and every Apple product communicates back to the Apple data warehouse about its usage seamlessly, with the customer’s tacit agreement. The oceans of data gathered through the Operating System, Genius, iTunes, and AppStore are then used to craft elegant, useful products like…See More