Subscribe to Vincent Granville's Weekly Digest:

Tablets, Business Intelligence (BI) Reporting and Eye Tracking

There's lots talk about Tablets (e.g. iPads, PlayBooks) in the consumer marketplace, but there's a role for the Tablet PC in business intelligence (BI) reporting. For example, a while ago I interviewed Birst.com in Online Marketing Analytics Interview: Birst.com and SaaS Business I... which allows business intelligence clients to generate data reports using mobile Tablet technology.

This really shouldn't be a surprise given the move towards cloud computing and cloud-based analytics. As data processing and analysis becomes remote, more and more business users will likely utilize Tablet technology on-the-go to generate reports from web-based and App-based dashboards. Among both business (BI) users and consumers, however, Tablets present a new challenge for web interface developers: smaller screen sizes likely require a re-design of dashboard interfaces traditionally developed for larger laptop and desktop computer screens.

I'm awaiting a response from Tobii - an eye-tracking research company - to questions I recently asked them regarding the impact of Tablets on web page reader eye scanning patterns. The following story provides some background about eye tracking in the meantime: Website Marketing Analytics: Website Landing Page Design and Eye-Tr....

On a final note, to help support my ongoing research and writing that I share with you from time-to-time, I would appreciate if you could please donate amount to Tumbleweed and support my work. Any amount that you can donate would help a great deal. There's a 'Donate' button under the video on the top, right-hand side of the Tumbleweed home page.

Thanks, and have a great day, wherever you are on AnalyticBridge!

Views: 206

Tags: BI, Tablets, Tobii, analytics, business, cloud, computing, eye-tracking, intelligence, web

Comment

You need to be a member of AnalyticBridge to add comments!

Join AnalyticBridge

Follow us

© 2013   AnalyticBridge.com is a subsidiary and dedicated channel of Data Science Central LLC

Badges  |  Report an Issue  |  Terms of Service