Tom Wolfer 38, Male Kelowna, British Columbia Canada: Share

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'Colourment' Profiling

A first step in an analytical process is to create segments and assign a colour to each of them; the next step is to profile the segments according to demographic, behavioural, or other character...

Tagged: demographics, profiling, segments, colour

Started Jul. 3, 2008

Historical data should help you to establish what the distribution of a variable is (i.e. patient visits) on a consistent enough basis so that you can then create categories which remain fairly con...

Tagged: dirty, unclean, colour, data, indexing

Replied Jul. 2, 2008

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Tom Wolfer's Page

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Short Bio:: You can't analyze what you can't access.

You can't analyze what you don't understand.

Data------------>>Colours------------>>Knowledge

My Website:: http://www.analyticbridge.com/profile/TomWolfer

Field of Expertize:: Marketing Databases, Other

Years of Experience in Analytical Role:: Over 10 years

Professional Status:: Technical, Manager, Consultant, Other

Interests:: Finding a New Position, Networking, Other

What is your Favorite Data Mining or Analytical Website?: http://www.businessobjects.com

What Other Analytical Website do you Recommend?: http://www.spss.com

Great Datamining Books and Tools

Tom Wolfer's Blog

Finding Blue Customers

Do you know who your 'Blue' customers are? Where can you find more of them? How would you market to them? Blue customers already give you above average business and you want more of them; I call them blue because, according to c… Continue

Posted on August 14, 2008 at 3:18pm —

The Psychology of Color Graphs

The colours that are used in graphs and charts can have an impact on how well audiences - managers and senior decision-makers - understand what is being communicated in them. I have been doing some research lately on 'Color… Continue

Posted on August 6, 2008 at 9:00am —

Animating Colour Charts and Graphs

News broadcasts, sports highlights, and personal videos can all be watched on the web. If we live in such a video age, why can't animated data charts and graphs be view… Continue

Posted on July 29, 2008 at 9:54am —

N-Dimensional Colour Reporting

Have a bunch of variables that you need to explain the relationship between in very simple terms? Colour is an excellent means for communicating complex relationships within data that can feed important decision-making. The… Continue

Posted on July 20, 2008 at 9:00pm —

Colour-coded data reports and organizational change

Have you ever heard how three different people can read a poem and interpret it in three different ways? Well, the same goes for data when it is presented, and colour is an excellent way to clearly communicate what data is really saying to avoid misinterpration; this is p… Continue

Posted on July 16, 2008 at 6:54pm —

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At 9:42am on September 16, 2008, Tom Wolfer said…: Hi Emory, well, let's see:

1) Segmentation using 'clustering' to group patients according to average length of stay (LOS), patient type (i.e. acute, mental health), procedure (i.e. cardiac cath), and diagnosis.

2) Forecasting patient volume for a hospital using time series techniques.

These are two examples, do you have a specific question that you require answered? What types of analysis are you attempting to do?

At 7:10am on September 16, 2008, Emory Creel said…: Just wondering what kind of analyses you have done.

At 1:39pm on September 6, 2008, Emory Creel said…: No, I also work at a hospital. I was just wondering what kind of analyses you have done.

At 11:59am on September 5, 2008, Emory Creel said…: Have you worked with hospital data? I seem to remeber...

At 1:41pm on July 3, 2008, Brian Fry said…: Hi Tom,

For some reason the appointment you sent was for 1:30 today on my side. Not sure why. When I looked at it closer it said 5:30 but that wasn't the time that showed up. I wonder if you have it set for Eastern Canada. I am booked at 5:00 right now but I will try to move this meeting to 1/2 hour earlier and complete at 5:30. My cell phone number is 250-512-1297 in case you need to call me. Otherwise let's plan to meet at 5:30. You call the local number at 250-448-2226 and it will route to me.

Brian

At 8:44am on June 29, 2008, Theodore Omtzigt said…: Tom:

Would love to provide feedback on your website but I don't have a link! The link posted above fails to load for me.

Theo

At 9:05am on June 19, 2008, Ruby said…: Hey Tom!

At 7:58pm on June 18, 2008, Vincent Granville said…: Great idea. I've just created it. Feel free to create it as a group too.

At 9:02pm on June 16, 2008, Emma Warrillow said…: Sorry, Tom. Most of my contacts are in the East - I am based in Toronto. Sorry.

At 10:19pm on June 15, 2008, Tom Wolfer said…: Datamining is the art of accessing, consolidating, and shaping often numerous data sources into a visual format that tells a compelling story. My tools of choice are Business Objects, Crystal Reports, and SPSS.